How to improve website page speed score

Website speed is a critical factor for ranking high in search engine results pages. In fact, Google has been using website page load time as a ranking signal since 2010. If you want to improve your site’s rank and increase sales, then it’s important that you know how to make your website faster. Below are six quick tips on how to improve your website speed score.


1. Use a CDN to deliver static content

Content delivery networks are an excellent way to speed up your website. The idea is simple: instead of hosting content on a single server that may be in one country, you host the same content across multiple servers that are distributed around the world. If someone requests a page from your site, their computer will contact the nearest CDN node and ask for it. That node will then send back the requested data as quickly as possible without having to wait for its counterpart nodes or connections farther away

So, each request takes less time because there are more servers nearby who can respond with information about what should be sent out.

If you’re looking for a way to speed up your site, consider adding one or more CDNs into your infrastructure.

The effects of using a Content Delivery Network: Faster downloads, Higher rankings in search engine results pages (SERPS), Improved customer experience on mobile devices and desktops.

2. Reduce the number of requests needed by inlining CSS and JavaScript files

The web development world has changed a lot over the last few years. A new study from Google found that inlining your CSS and JavaScript files can reduce the number of requests needed by up to 80%.

Inline resources such as CSS and JavaScript files to reduce the number of requests needed. This will allow for a faster loading site, which is especially important on mobile devices.

The goal should be to make your website load as fast as possible, which is why reducing the number of requests needed by inlining CSS and JavaScript files can be helpful. Inlining these types of resources makes it possible for browsers to download only one file at a time instead of downloading many resource files separately. This means less waiting and more speed without sacrificing any functionality or design quality.

3. Remove unnecessary images, scripts, and stylesheets from pages that are not being used.

Images, scripts, and stylesheets can increase page load time. If an image is not a key component of the design or if it’s only used as a decoration, consider removing it from the page to reduce unnecessary weight on your site. Scripts that provide no functionality should also be removed for this reason.

In addition, any styling information that does not affect the content of the website should be eliminated from pages because these elements are often unused by browsers and take up valuable loading space without providing any benefit to visitors.

4. Minimize redirects

Redirects are one of the most common page speed bottlenecks. To put it simply, a redirect is when a web page requests another resource and gets redirected to another URL. This means that any time your browser loads a webpage with redirects, there will be at least two separate HTTP requests for every redirection on the page.

If you have 10 redirects on your site, this means 20 HTTP requests to load just one webpage! Redundant or excessive use of redirects can lead to slow loading times and lost revenue from impatient visitors who bounce before your website finishes loading.

5. Optimize server response time

There’s nothing more frustrating than having a browser freeze or take minutes just to load the next page of content on a website, but optimizing server response time is one way you can make sure that loading pages are faster for users.

Web pages have a limited time to load before visitors get impatient and leave your site. If your server response time is long, it will negatively affect customer experience and you’ll lose traffic.

6. Improve site navigation for a faster browsing experience.

Site navigation is an essential feature of any website. It helps visitors find their way around your site and access the content that they are looking for with ease. However, when the design of your site doesn’t allow users to easily scan through pages or clicks to get where they want, you’re risking slower browsing speeds.

To recap, it’s clear that Google sees page speed as a ranking factor. You can improve your site’s ranking by making sure you don’t have any unnecessary content on the pages of your website and make sure to optimize images for best loading times. It may take some time to get these changes implemented but in the end, they will be worth it if you want higher rankings from Google.

If you are looking for help with this or anything else related to SEO, give us a call at +91 90288 31959

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