Every business needs a website & there are many people who create websites that looks like a word document. But having a website & having a professionally built website makes a lot of difference. Imagine if you have a business where you sell products or services of lacs in a month & have an amazing shop/showroom to provide superb experience to the customer, but if your website looks cheap then you are driving people away before even they reach you.
Around 70%of people research online while getting more information about the business. Having a website attract more people to your brand and boost your online sale. A professionally built website helps you gain more online visibility, saves a lot of time, brand awareness, cost-effective as well as all the customer’s queries can be solved quickly. Everyone is adopting the new digital technology as consumer behavior has changed, they always look up online for any query or to get more information about any brand.
Hence a professionally build website makes all the difference & gives you the same opportunity to showcase your world-class services or product to your customers in the same way as you do offline.
To help you understand better we have listed down points below that will help you understand why you need a professional website & not any other website.
1. It builds trust
Developing a good website is very important to establish trust among customers. The first thing people notice on any website is the way it looks. A professionally designed website that works effortlessly, loads quickly on all the devices is beneficial as people will likely trust your business and want to get connect with you.
Also, sharing relevant information such as reviews and customer testimonials leads to build trust among the people. Customers are far likely to trust an organization with a professional website that is easy to access and provides all the relevant information about your business.
2. It reflects the value of your business
A business website tells lots of information about your business and reflects the values that will help you reach your goals. So, a professional website will help you get the potential customer that will help in generating sales for your business.
Through a website, you can share your story with people, tell them why you have started your business, your goals, accomplishments, and highlight your experience. This will reflect the true value of your business, and people will get back to your website.
3. Helps in conversions
If you are a business owner, then generating quality leads is very important for your business. When your website looks professional people will easily contact your business through a website & work with you. A professional website will help you drive more traffic to your website while providing constant updates and promotional activities that engage more customers; this will help in conversion and boost the sale. Also, professional websites are mobile-friendly providing the same experience as desktop & helping users convert on mobile as well. Providing better customer experience will improve the conversion rate.
4. Make you stand out from your competitor
A professional website can help you stand out from your competitor as it looks different and designed only for your brand. Once a customer visit on your website makes sure they have a good impact on them and do not leave without any action performed.
When your website provides a better user experience they will surely remember your brand and also make your business ahead from your competitors’.
5. People can find your business easily
With a professional website, also take care of basic SEO, so more people will find you which means more business for you. A website allows the customer to contact easily with your business and provide up to date information about the new changes. Having an online presence provides convenience to your customers to review your service anytime.
Visitors can easily schedule appointments or purchase products from your website as it is available 24*7. Providing easy contact details to your customer is also important so that people can contact you through call or email.
6. Easy to target a large audience
A website is 24*7 available for the customers and provides them all the information. Through a website, you can easily reach people at any location as well as globally. People having internet everywhere and allowing you to target a wide audience with a professionally built website. A website can provide better service to the customer as well as let them and can be easily accessible. You can target people based on their interests through the amount of the time they spent on your website.
So, while we believe every business must need a professional website for massive growth. Having a website instantly boosts your business, as well as it makes it easy for people to contact you. If you want your business to be successful online, then start investing in having a professionally build website rather than just any website.
Frequently Asked Question
Does every business need a website?
Yes! Websites are no longer optional; they are an essential part of doing business these days.
How important is a website for a small business?
A website is an essential marketing tool for any small business owner. It helps establish credibility and trust with potential customers. And more importantly, it gives them a place where they can find out about you and make contact.
How much does it cost to build a website for a small business?
It completely depends on your requirement but the average cost to create a website for a small business is Rs. 12,000 to Rs. 15,000.